Skala and Lola become Bora Brasil, which targets R$ 2.5 billion in hair products

Only the name was missing. The group resulting from the merger of Skala and Lola From Rio is now called Bora Brasil, consolidating the union of the two hair product brands. The goal is to surpass R$ 2 billion in sales in 2026, after hitting R$ 1.9 billion in 2025 – and, in two years or less, reach R$ 2.5 billion.